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Simple solutions. Powerful performance.

Affiliate tracking and management software for your business.

Launch and manage your affiliate program or network with a white-label platform for tracking, reporting, commissions and partner operations.

A complete affiliate ecosystem

Built to simplify your everyday operations.

Tracking and management solutions that bring your affiliate business together.

All-in-one platform

Create and manage your affiliate program from scratch, automate routine tasks and get control over your partnership relations within one platform.

Cloud based solution

Full SaaS cloud-based tracking platform for better performance, security, and content distribution.

Simplicity by design

We make complicated things simpler so that you can concentrate on the things that really matter.

Cost predictability

Fully transparent pricing policy that gives you total control over your budget.

Robust technology

Powerful tools. Practical possibilities.

Cloud affiliate tracking software for advertisers, affiliate networks, affiliate programs and membership sites.

Choose a task to explore the tools. Open any feature for the full explanation.

Highlights

Fully customizable white-label platform

Run your affiliate business on your own domain, with your own branding. Explore feature

TrafficManager comes as a white-label platform on your own custom domain. Customize the logo, colors, platform title, description and affiliate registration experience to match your business. Give advertisers, affiliates and your team their own account views and access permissions.

Real-time S2S tracking and postbacks

Connect advertisers and affiliates with server-to-server conversion tracking. Explore feature

Receive conversion events from advertisers through incoming S2S postbacks and send configured events to affiliates through outgoing postbacks. Use the integration and testing tools to connect your partners and follow their activity in live statistics as events reach TrafficManager. Pixel tracking is also supported.

Advanced reporting with 50+ breakdowns

Compare affiliates, offers and traffic sources using detailed performance data. Explore feature

Analyze campaigns with real-time statistics and more than 50 data breakdowns. Review the performance of offers, affiliates and traffic sources, use filters to investigate results, and export data for your reporting workflow. Statistics reflect the conversion data received by the platform.

SmartLinks with machine learning

Distribute traffic across eligible offers using machine learning and your own rules. Explore feature

Use SmartLinks with a machine-learning algorithm to distribute traffic across eligible offers. When enabled by the admin, each affiliate can select the offers in their SmartLink and configure their own traffic distribution logic. Apply targeting rules to match traffic with suitable destinations.

Misleading Traffic Shield

See the landing pages and referrers behind your affiliate conversions.Optional add-on Explore feature

Identify the landing pages affiliates use to generate conversions and review traffic referrers to understand how your offers are promoted. Investigate misleading promotions and traffic quality against your program rules. The module requires the fingerprint script on the affiliate landing pages; referrer data is retained for six months.

Custom commissions and payouts by traffic source

Set payouts that reflect the affiliate, offer and source of each acquisition.Traffic-source payouts require Misleading Traffic Shield Explore feature

Configure custom payouts for individual offers and affiliates. With Misleading Traffic Shield enabled and the fingerprint script installed on the affiliate landing page, set different payouts for traffic from Google, Facebook, TikTok and other sources instead of paying the same amount for every acquisition.

Automatic offer imports and synchronization

Bring partner offers into one platform and keep imported offers up to date. Explore feature

Import offers from connected TrafficManager platforms and keep them synchronized through TrafficManager Auto Sync. Media buying teams and networks can centralize offers from multiple TrafficManager clients. Third-party advertiser connections depend on the supported API or postback integration.

Lead and order management

Collect customer details and manage follow-up, orders and conversion statuses. Explore feature

Capture leads and orders through supported store plugins, APIs or embedded iframe forms. Manage customer details, follow-up and order statuses inside TrafficManager, give your team access to the relevant lead area, or connect your existing CRM through supported API integrations. Keep operational updates connected to affiliate reporting.

Shopify and WooCommerce plugins

Connect stores and give affiliates tools to promote products and submit orders. Explore feature

The Shopify advertiser integration lets you track and manage orders generated by your affiliate program. A separate Shopify affiliate plugin lets affiliates promote products in their stores and send order details to advertiser offers in TrafficManager. The WooCommerce S2S postback plugin connects store conversion reporting to the platform.

Meta, Google and TikTok API integrations

Send conversion events to the advertising platforms your affiliates use. Explore feature

Connect affiliate campaigns to Meta Conversions API, Google Ads API and TikTok Events API. Send conversion data directly from TrafficManager to the connected advertising accounts to support campaign measurement and optimization. Review the relevant plan availability and integration setup in the full pricing comparison.

OpenAI and Claude via MCP

Explore your TrafficManager data through connected AI tools. Explore feature

Connect TrafficManager accounts to OpenAI and Claude through MCP. Use natural-language questions to explore platform and reporting data within the permissions of the connected account, without manually exporting reports for each question.

Real-time bidding for advertisers

Let advertisers compete in real time for your network’s traffic. Explore feature

Allow advertisers to bid for traffic flowing through your affiliate network. Set a minimum bid for each country, device and promotion tool, then let advertisers compete within the rules you configure. Review plan availability in the pricing comparison.

Tracking and optimization

Real-time bidding technology (RTB)

Let advertisers bid for your network’s traffic in real time. Explore feature

The next-level feature for RTB marketing is here. The real-time bidding (RTB) system of our white label tracking platform allows your advertisers to compete with each other in real time for the traffic flowing through your affiliate network. All you need to do is set a minimum bid for each country, device, and promotion tool, then leave the rest to your advertisers while you enjoy the profits.

Fast tracking redirects

Route visitors to the right offer using location, device and other targeting rules. Explore feature

Route visitors to direct offers or SmartLinks using targeting rules such as country, device, operating system and carrier. Record the click and apply your configured routing logic before redirecting to the destination.

Custom smartlink for each affiliate

Let affiliates build SmartLinks from their chosen offers. Explore feature

This unique promotion tool gives your affiliates the possibility to create their own smartlink by hand-picking offers from your marketplace themselves. Boost your CPM by letting them fully personalize the offers they show to their audience.

Auto-optimize landing pages

Compare landing pages and optimize traffic allocation by conversion rate. Explore feature

Automate your landing page A/B split testing and track conversions with TrafficManager. Add as many different landing pages as you want to your offers and let our software optimize the traffic for you based on the conversion rate. Feel free to remove low-performing landing pages and add new ones whenever you want: our system gives them all a chance to prove their worth and redirects the traffic to the best-converting ones. Your affiliates will never need to change their tracking links again when you test a new landing page, and they will enjoy your great conversion rates.

Advanced statistics & reporting

Compare campaigns, affiliates and traffic sources with detailed performance breakdowns. Explore feature

Leverage the most advanced real-time statistics and reporting with 50+ data breakdowns to efficiently analyze your campaigns and increase your profit.

Postback URL and pixel tracking

Connect conversion events through server-to-server postbacks or browser pixels. Explore feature

Postback URL integration and testing tool available for both admins and affiliates, for live statistics and fast third-party offer integrations. If you prefer old-fashioned pixel tracking instead of postbacks, TrafficManager supports it as well, but we strongly recommend switching to S2S postback tracking due to its higher security level and the accuracy of the data tracked and reported.

Partner operations and control

Custom domains for affiliates

Let affiliates promote offers using their own tracking domains. Explore feature

All your affiliates will be able to use their own custom domains to promote your offers. If you wish, you can let them fully manage the tracking domains they use, including adding new ones or deleting existing ones at any time.

Banner rotator for your offers

Distribute offer creatives through a single embedded rotator. Explore feature

Upload as many creative banners as you want to your offers and let your affiliates monetize their traffic with this easy and intuitive tool. All they need to do is copy and paste the iframe code generated by our platform onto their website once.

Advertiser interface

Give advertisers their own workspace while keeping approval control. Explore feature

Give your advertisers the possibility to sign up to your affiliate network and publish and fully manage their offers from their advertiser dashboard, while you keep the whole flow under control: you or one of your managers still needs to manually approve their offer listings and any changes they make. Sit back and watch your project grow.

Affiliate manager accounts

Give managers access to the affiliates and reporting they are responsible for. Explore feature

Give custom access and rights to your employees/managers to easily manage the affiliate program. You can permit an affiliate manager to see only the activity and numbers of the affiliates you assigned to them, or grant access at the entire affiliate network level (managers can receive access from the admin to see the activity of all the affiliates). You can also automatically reward your affiliate managers with credit based on their affiliates' performance, using a percentage of your profit or payout, at your choice, including for other affiliate managers they bring under them and manage.

Pre-agreements for affiliates with digital signature

Collect signed partner agreements during your affiliate onboarding process. Explore feature

If you need to sign marketing agreements or contracts with your affiliates, TrafficManager lets you automate this task. Upload pre-agreements to your affiliate program that your affiliates will electronically sign at registration or before requesting their first payment. These agreements are always available to download from the affiliate account interface, as well as for the admin, affiliate manager, and finance user roles.

In-house anti fraud tool

Configure checks for fraudulent traffic, conversions and transactions. Explore feature

TrafficManager's highly customizable and automated anti-fraud solution for checking fraudulent traffic, conversions, and credit card transactions.

Commerce and payments

Lead order form iframe & lead management

Capture customer details and manage leads across your offers. Explore feature

A perfect tool for lead generation marketing. With this white label solution you can track sales and manage financial offers, insurance, cash on delivery products (COD, such as nutra supplements), real estate, mortgage, car dealer offers, hotel sales, or any other offer that needs customer details and a CRM or lead management software to handle the leads. If you are into lead generation affiliate marketing, this feature is built for you.

Tracking and billing tool for advertisers

Connect affiliate tracking with your payment and billing workflows. Explore feature

TrafficManager is an affiliate tracking solution with an integrated billing tool for advertisers. If you have a product or a membership-based website and you need to charge your clients via PayPal or credit card and track your affiliate sales, you can integrate via API with several payment processors such as Stripe, Epoch, and CCBill. And if your payment processor is not among the ones we support, don't worry - we can bring it on board for you.

Affiliate payment management

Manage affiliate balances, payment requests and payout workflows. Explore feature

You can create any kind of custom payment profile for your affiliates including Cryptocurrency, PayPal, Wire transfers and many more. When requesting a payment in your affiliate program, your affiliates' credit will be put on hold and automatically deducted once you mark that payment as done. If you wish, you can also set a rule requiring your affiliates to upload an invoice before requesting a payment.

Budget and capping

Control spend and conversion volume with total or daily budgets and caps. Explore feature

Fully manage your offer budgets and capping to control your advertising spend. You can add a total or daily budget, a total or daily cap for leads/conversions, or combine them as you wish. You can limit the cap or budget across the entire network or per affiliate. This feature is available with all our packages, regardless of the pricing plan.

WooCommerce plugin for S2S postback

Connect WooCommerce conversions using the server-to-server postback plugin. Explore feature

Easy integration for e-Commerce websites using WooCommerce thanks to our S2S Postback plugin that will automatically integrate your website with our affiliate tracking software.

Shopify plugin for affiliates

Let affiliates promote your products through their Shopify stores. Explore feature

This TrafficManager Shopify plugin makes it simple for affiliates to link their Shopify store or landing page with TrafficManager. With this plugin, affiliates can easily send all the order details received in their Shopify store or landing page directly to the advertiser's products listed as offers in TrafficManager. From there, the advertiser can process the orders through a call center or shipping company and manage the order statuses (pending, confirmed, shipped, returned, canceled, etc.).

And many more tools to support your business.

Connected to the tools you use.

TrafficManager is integrated with:

Stripe
Chargebee
Shopify
WooCommerce
Helpship
eLogy
webshippy
HubSpot
AMSPED
OpenAI MCP connection
Claude MCP connection
And much moreDiscuss your integration →

From our customers

The platform matters.
So do the people behind it.

Hear from the businesses using TrafficManager to run and grow their affiliate operations.

TrafficManager TrafficManager www.trafficmanager.com 4.6 · Excellent

Truly great Tracking Platform and top tier service

In short: Honest, helpful and professional. The reason why I migrated 2 networks to Traffic Manager is because of the level of investment they show in your project. As a business owner, network manager or project owner it is very reassuring to see how much they care about your business' well being - very professional and nothing praise there. Deadlines were met, requirements were delivered and both migrations have been executed smoothly.

Teun

Review on Trustpilot

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Stay connected with TrafficManager

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Not sure if TrafficManager fits your business model?

Explore the online demo or book a free live presentation with a specialist who can show you the platform and answer your questions.

News and insights

TrafficManager news, events, industry changes and achievements.

When Retargeting Takes Credit for the Entire Customer Journey: An Attribution Case Study

A brand discovered that a retargeting affiliate appeared to be claiming conversions it had not meaningfully influenced. Here is how reconstructing the complete click journey exposed the pattern and enabled a fairer payout model. SEO title: Retargeting Attribution Case Study | TrafficManager Meta description: See how full-journey attribution helped a brand identify suspicious retargeting touchpoints and build fairer affiliate payout rules.

Read the full article

Connect TrafficManager to ChatGPT and Claude Through MCP

Dear partners, we have huge news from TrafficManager. From now on, all users of our platform, including admins, affiliate managers, advertisers, operators, and affiliates, can connect their TrafficManager accounts directly to ChatGPT or Claude through MCP. This allows them to ask questions and perform advanced analyses of their TrafficManager data using natural language, without exporting

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Pixel tracking vs S2S postback tracking

Pixel tracking and S2S postback tracking are often presented as two equivalent ways of reporting conversions. They are not. Both can report a sale, lead, registration, deposit, or another conversion event, but they rely on very different processes. Pixel tracking Pixel tracking works inside the user’s browser. A visitor clicks an affiliate link, the tracking

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Stopping Fraud, Incentive and Misleading Affiliate Traffic Before It Becomes a Disaster with TrafficManager’s Misleading Traffic Shield

If you run an affiliate program or network long enough, especially if you promote e-commerce shops with credit card billing and/or Cash on Delivery (COD) products you will eventually run into the same problem: affiliate fraud and misleading traffic. While for a bigger affiliate network or advertiser these practices are just “part of the business

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Featured

Introducing Meta Conversions API: Simplify Integration with Facebook Business Manager

We’re happy to introduce our newest feature release: the Meta Conversions API, now available for Agency plans and above! This feature is designed to streamline the integration between your affiliates’ TrafficManager dashboard and their Facebook Business Manager. Why You’ll Love Meta Conversions API The Meta Conversions API makes it easier than ever to: We’ve made

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Accepted payment methods

Flexible payment options: credit card, PayPal, cryptocurrency, or bank transfer

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  • Crypto
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